If your commercial property is being repaired or the building next to you has scaffolding that has spread onto yours too, this could affect your business. From a distance, it may appear that you are closed, and customers may not make the effort to see if you’re opening, going elsewhere instead.
So, what can you do to keep your business thriving? Read on for our top tips.
Clear signage
If scaffolding is going to be up for an extended period, it’s good to invest in a high-quality sign or banner for the outside of your store. A simple yet eye-catching sign should inform passersby that you are still open for business. Perhaps the scaffolding is partially blocking the entrance to your business, making it hard to see from a distance whether you are open or closed – by having a sign, people on foot and in the car will know that you are still open to customers. A swing board is also a good way of informing customers, and chalkboards can be used again to share promotions and special deals.
Use social media
Make sure you utilise your social media channels to inform your customers that you are still open as usual. Post regular updates across all channels, and generally keep up good communication with everyone. Failure to inform your customers could result in them not returning if they assume you are closed and don’t see or hear an update from you.
Spread the word
As well as using social media, you could spread the word by passing out flying and posting leaflets in shop windows. As a little perk, to make up for any inconvenience, why not set up a promotion or special deal for your customers? Even standing outside of your business will provide pedestrians with a visual cue that you are not closed.
Here at DH Scaffold Services, based in Sheffield, we specialise in all things scaffolding, from designing packages that suit you to ensuring your scaffolding meets safety standards, we can help. Having worked on a whole range of projects across the UK, you can rest assured that’ll we’ll meet your scaffolding needs. Get in touch today for more information.